Sustainable Tech in Motion
Verdi Commerce reached out to us to create a 30-60 second explainer animation that captures their core mission: selling refurbished products while making a significant sustainable impact. We were excited at the opportunity to tell this story and to represent the positive effects on our planet that come with shopping refurbished through Verdi.
Key Message: Verdi is the destination for tech that helps your wallet and the environment.
Target Audience: Verdi's target audience is people in the United States, from lower Gen-Z to Older Millenials, who are environmentally conscious and spend a lot of time on social media.
Industry: SaaS and Startups
The Verdi Birdi
Verdi already has killer branding, and we wanted to contribute something new in this animation. We created a bird character to add a little extra pathos to a lot of statistical information, and to emphasize Verdi’s commitment to environmental sustainability.
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Company Profile
Verdi.com is a one-stop shop for consumers who value great deals and want to make a positive environmental impact through their purchasing decisions. They partner with the world’s largest consumer electronics and appliance brands to offer the most robust assortment of certified refurbished products available through a single eCommerce store. By selling certified refurbished products exclusively, Verdi enables customers to purchase their favorite products at discounts up to 70% off the price for the same item purchased new.
To top it off, the Verdi (Re)Source Sustainability model is built into every product page and allows customers to experience the impact that their refurbished purchase had on the environment.
Web Banner
Once the project was complete, Pixel Bakery used the animation assets to design a web banner for Verdi.com’s homepage. This effectively tied together the explainer video with the rest of Verdi’s branding.
Why Pixel
Bakery?
From the Client:
"I couldn't picture the experience going much better in all honesty!
All around a fantastic experience! Pixel Bakery makes me feel like I'm working with real trusted experts and the final product clearly proves that! They had a crystal-clear understanding of our goal and did an incredible job portraying our brand. We are almost certainly going to work with them again in the future for more video needs."
